Super Mario Bros. (1985)

Original release cover for Super Mario Bros..

Super Mario Bros. is a platform video game first released by Nintendo for the Family Computer in Japan on September 13, 1985. Nintendo identifies it as the first Super Mario action game. (Nintendo; official history)

Watches

RJ-Romain Jerome Super Mario Bros. RJ.M.AU.IN.011.01

Official product partnership, not an in-work appearance. RJ-Romain Jerome and Nintendo unveiled this 85-piece watch in 2015 for the game's 30th anniversary, with the edition size referring to its 1985 release. Its pixel-effect dial uses motifs from the game, but the watch is not an in-game asset. (archived RJ-Romain Jerome product record)

Official partnership product · Not shown in the work

TAG Heuer Connected × Super Mario Limited Edition SBG8A13.EB0238

Official product partnership, not an in-work appearance. TAG Heuer and Nintendo released this 2,000-piece Connected smartwatch on July 15, 2021. Its physical details, four themed dials, and activity-progress animations use Super Mario motifs, but the watch is not an in-game asset. (TAG Heuer/LVMH official release; Nintendo)

Official partnership product · Not shown in the work

Casio G-Shock DW-5600SMB-4

Official product partnership, not an in-work appearance. Casio and Nintendo released this $150 G-Shock 40th Anniversary collaboration on November 11, 2022 (Japan's DW-5600SMB-4JR followed the same day at ¥17,600), with a red case and dial evoking Mario's palette and the game's overworld blue, a glass-printed Koopa Troopa shell on the dial, an EL backlight "1-UP," an all-over 8-bit Mario band print, and "Here we go!" packaging artwork. It is a licensed game-associated watch, rather than an in-game asset. (Casio, PR Newswire)

Official partnership product · Not shown in the work