Watches in Hip-Hop Videos

Music videos

A plain Hublot dial, an emerald-covered Nautilus and a Royal Oak pointed directly at the camera show different ways of making a watch part of a performance.

ByIMWDb Editorial25 October 2026

Jay-Z’s Classic Fusion in Otis leaves the dial exposed.

Jay-Z’s Hublot Classic Fusion is easy to find in Otis. His white sleeve stops well above the wrist, and the round dark dial faces the camera as he performs. There are no stones covering the face in this view; the bright bezel and dark strap give the watch a clear outline against his arm.

Two watches in “Otis”

The FADER’s survey identifies Jay-Z’s watch as a Classic Fusion. Kanye West wears a yellow-gold Rolex Daytona, according to Rescapement’s examination of his watches. Neither account establishes an exact production reference for these appearances.

Jay-Z’s Classic Fusion has an exposed dial and dark strap in this performance shot.

The Hublot’s plain dial distinguishes it from the chronograph West wears. Jay-Z’s warm-toned case also differs from the later titanium Classic Fusion sometimes used to illustrate the model. That related product is not an exact match for his watch.

Kanye West’s Daytona in Otis; the exact production reference remains unresolved.

Drake’s Nautilus has been remade

The Patek Philippe Nautilus 5726 in Drake’s What’s Next is an emerald-set customization designed by Virgil Abloh and executed by MAD Paris. Time+Tide’s account connects the customized watch directly to the video.

The emerald setting distinguishes it from a standard 5726. The subway performance frame is less revealing than a product portrait: Drake raises both hands, and the watch catches a bright reflection as it emerges from his sleeve. The customization is documented in the published account; the reflective wrist shot alone cannot establish its maker or reference.

The subway frame shows the watch’s position; the Abloh and MAD Paris attribution is documentary.

Khaled and Ross raise their wrists

In BIG TIME, DJ Khaled directs attention to his watch with his other hand. The appearance is associated with the openworked “Rainbow” Royal Oak; GQ also identifies Royal Oaks on Future and Lil Baby in the video.

This editorial composite separates Khaled’s on-camera gesture from the detailed product view.

The accompanying product photograph shows the openworked dial and individual stones more clearly than the video frame.

Rick Ross uses a raised wrist in SHAQ & KOBE, too. Robb Report identifies his Jacob & Co. Mystery Tourbillon. In the hangar frame, its pale, heavily set case is prominent beside his face, while the dial remains difficult to read. Reflections obscure the mechanism.

Robb Report identifies Ross’s watch as the Mystery Tourbillon; this frame does not resolve its mechanism.

In the catalog

Browse music videos and their recorded watch appearances.

Sources